December always packs a retail punch. As shoppers sprint to finish their gift lists and find the perfect look for every party, trends spike overnight—and LTK (formerly LIKEtoKNOW.it) becomes the go-to shopping engine for style lovers everywhere. LTK lets influencers curate shoppable posts, making it easy for anyone to buy items straight from Instagram, TikTok, or their favorite blogs with just a tap.
Tracking December’s top sellers on LTK isn’t just about stats—it reveals what truly inspired people, what worked for holiday dressing and giving, and which trends are set to carry into the new year. From snuggly sweaters to surprise smash-hit gifts, these are the finds that shaped the season.
Most Popular Fashion Finds of December
Fashion hits different during December. Cold weather means a shift to layers, knits, and coats, while holiday parties call for sparkle and standout touches. Shoppers turned to LTK creators for advice on what to wear and where to find it before it sold out.
Best-Selling Outerwear and Cozy Essentials
Winter wardrobes went bold with puffer coats, sherpa jackets, and chunky cardigans. Button-front shackets (shirt jackets), especially in plaid, became a wardrobe staple. Neutral shades like camel, cream, and soft grey sold quickly, but deep green and rust made surprise showings.
Top brands like Abercrombie, Aritzia, and Mango saw high demand for their high-quality basics. Matching lounge sets, especially those made from ribbed knit or fleece, flew off digital shelves. These sets blur the line between relaxing at home and stepping outside for errands—an everyday win in December.
Holiday Party & Occasion Wear Winners
December’s calendar fills with office parties, family gatherings, and New Year’s Eve celebrations. Shoppers raced to snap up velvet dresses, metallic midi skirts, and satin blouses. Pieces with feather trim or sequins were standout favorites, making even small gatherings feel special.
Spaghetti-strap slips and velvet wrap dresses in colors like emerald, black, and cranberry surged. Jumpsuits with draped waists made event dressing easy. Pairing these outfits with simple strappy heels or patent booties finished the look without fuss.
Accessory Favorites: Bags, Shoes, and Jewelry
With gift lists and event looks in mind, shoppers grabbed statement earrings and chunky gold chains. Mini bags in deep jewel tones, especially those with top handles, worked wonders for holiday parties.
On the shoe front, winter boots—think lug soles or chunky Chelsea styles—dominated. At-home, the demand leaned toward memory foam slippers and fuzzy slides in neutral colors or playful prints.
Home, Beauty & Giftable Hits on LTK
Holiday shopping isn’t just about clothes. December’s LTK top sellers proved that cozy home upgrades and beauty must-haves often end up in the cart, whether as gifts or as little treats for ourselves.
Photo by Nikolett Emmert
Decor Finds for Festive Homes
Holiday spirit took over shopping lists, with string lights, garlands, and festive doormats leading the charge. Faux fur throws and chunky knit blankets were popular not only for their cozy vibe but also for how they looked draped over sofas in Instagram photos.
Personalized stockings and decorative holiday signs also climbed the charts, pointing to a desire for warmth and tradition at home. Neutral, scandi-inspired decor—think whites, natural wood, and soft greens—offered a calming background to more colorful seasonal pieces.
Beauty Must-Haves and Gift Sets
The beauty aisle saw a run on skincare sets packed with hydrating serums or barrier-friendly creams, perfect for winter skin. Lip balms, especially tinted or plumping versions, were huge stocking stuffers. Hair tool kits, such as styling wands and blow-dry brushes, ranked high for both gifting and self-upgrades before the new year.
Makeup palettes in neutral tones, along with mini fragrance sets, made easy, crowd-pleasing gifts. Sticking to best-loved brands like Charlotte Tilbury, Olaplex, and Laneige helped shoppers avoid gifting flops.
Popular Gift Picks That Sold Out Fast
This season, several unexpected finds hit cult status and sold out within days. Custom name necklaces, portable coffee warmers, and high-quality silk sleep masks were great for those “hard to shop for” people. Tech accessories, like Bluetooth speakers in trendy colors or phone grips with matching wristlets, also proved to be practical and fun.
Not to forget: clever kitchen gadgets—from milk frothers to mini waffle makers—stood out for their mix of function and charm.
Conclusion
December’s best sellers on LTK captured everything shoppers love about the season: warmth, a dash of sparkle, and the thrill of thoughtful giving. The most popular finds made comfort, style, and fun feel easy—whether you were hosting, attending, or just unwinding at home.
If you’re hunting for what actually works from real-life recommendations, make sure to follow along for more favorites and insider tips. Here’s to even more fresh finds, cozy upgrades, and special moments in the new year!